Blog
Fresh boss brand news
News, tips, and other relevant nuggets of expertise.
5 Key Marketing Tips to Maximize Ecommerce Conversions
What do you do once the customers have arrived on your e-commerce site? How can you provide your target audience with a secure, efficient, and accessible e-commerce shopping experience? How can you translate traffic into sales? As a business...
4 Essential Ways to Connect with What the Customer Wants
How a buyer persona plays in the sale of a product or service Connecting with what your customer needs is a fundamental element of your marketing strategy. Generating sales can be challenging if you don’t know who your target audience is. For this reason, knowing how...
3 Easy Ways to Maximize Google’s New Update
Why is Google’s New Algorithm Important for Your Business? The newest algorithm update, DeepRank, was officially launched in October 2019 and became fully live at the end of October 2020. DeepRank is building on previous algorithms to create a more advanced search...
2020: 5 Things We Learned that Will Help Small Businesses
It’s Almost 2021. Where did the Marketing Year Go? As the Christmas decorations go up way too soon in stores around the nation and Christmas movies run 24/7, the traditional thoughts of the woulda, coulda, shoulda occur right along with planning for the holiday...
5 Money Stretching Small Business Marketing Tips
5 Money Stretching Small Business Marketing Tips Who Want to Do MORE with Less Times have changed, friends. The general nature of the meeting, networking, sharing, and connecting with customers and business partners have pivoted for an unforeseen amount of time. How...
Maximize Your Digital Ad Budget with These 5 Tips
5 tips for small businesses to drive success with digital advertising Global digital ad spending is predicted to reach over $375 billion by 2021. When it comes to digital marketing, many small business owners do not know where to start. It can be overwhelming,...